Comparison

Account Finder vs Overproof

Overproof is a well-known name in wine & spirits software, built around depletions data, distributor-network management, and field execution for teams that already have an established distribution footprint. Account Finder solves an earlier, narrower problem: finding and ranking the accounts and distributors worth pursuing in the first place. They're not really substitutes.

Two different questions

Managing distribution vs. building it

Overproof is a field-execution platform: it manages depletions and distributor-rep coordination on accounts you already have. Account Finder answers the question that comes first, and never stops mattering — who should you be talking to in this market, and in what order. Every territory you enter, every new market, every rep who needs a call list on Monday morning starts here. That is a question a depletions dashboard cannot answer, because the accounts aren’t in it yet.

Where Account Finder wins

Self-serve price, and the long tail of new markets

$29/month, self-serve

No sales call, no annual contract, no minimum seats. A rep or a small importer can sign up, run a search, and see results the same day — the pricing model is built for teams that aren't ready for an enterprise platform deal.

Net-new discovery, not account management

Account Finder is purpose-built for one job and does it end to end: a ranked, scored list of the accounts and distributors worth calling, with the opener already written. Self-serve, $29/month, working the same day — no implementation project, no sales call.

Any territory, any state

Because distributor search runs on federal TTB permits plus state ABC data rather than a maintained account-management relationship, it works the same way whether you're entering your first market or your fifteenth.

Which one you need

Different stage of the sales motion

If the question in front of you is “who should we be talking to in this market, and in what order”, that is what Account Finder is built for — multi-source discovery across your territory, deterministic brand-fit ranking, and a written opener on every account worth the drive. Seven days on your own market will tell you more than any comparison page. If you want to talk through your specific territory first, get in touch.

Find your next market's accounts and distributors

Start with a 7-day free trial — card up front, $29/month after, cancel any time before day 7.